Video Marketing

Unity And Community: An Educational Ecosystem - Video

Client: OSSTF/FEESO (Ontario Secondary School Teachers’ Federation)
Deliverable: 1:22 animated video
Director: Mark Anthony Rudder
Animation/Motion Graphics: Mark Anthony Rudder
Edited: Mark Anthony Rudder
Music: Stock
Sound Effects: Stock/AI

Unity and Community: An Educational Ecosystem is an animated short for OSSTF/FEESO that shows the union’s many member groups as one connected “educational ecosystem.” Instead of focusing on teachers alone, the video follows the whole range of people who keep Ontario schools running. Custodians and plant staff maintain a clean, safe building. Teachers spark curiosity in the classroom. Professional Student Services Personnel support the whole student. Educational Assistants and Early Childhood Educators build relationships with the youngest learners, and office staff keep everything moving.

The video is made in a warm, handcrafted claymation style, with textured plasticine type and tactile, colourful characters. The look is approachable and full of heart, which suits a message about care and community. The ecosystem idea runs through the visuals too: the title lettering sprouts leaves and roots, and a school hallway transforms into a forest. The story builds from individual moments in classrooms and offices to members rallying together in solidarity. It ends on a “Together for Publicly Funded Education” lawn sign and the line “This is the strength of OSSTF/FEESO.”

Rudder Law Group - TV Commercial

Description: This was commercial made to promote the Bump No Way Brand
Client: Rudder Law Group
Director: Christopher Rudder/Mark Anthony Rudder
Motion Graphics: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock

Rudder Law Group - Logo Reveal Video

Description: Business intro logo reveal video created for KatalystNow based in Orlando, Florida, to be used on their website, videos and presentations.
Client: Rudder Law Group
Animation: Mark Anthony Rudder
Story Board: Mark Anthony Rudder
Music: Stock

Bump No Way - TV Commercial

Description: This was commercial made to promote the Bump No Way Brand

Client: Bump No Way (Aim Distributor & Manuf. Inc.)
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Script: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock
Media: CVM Television (Jamaica) and local TV networks

TheCapGuys.com - Retail Kiosks - Teaser Video

Description: This was a teaser ad created to introduce the Retail Kiosk.
Client: The Cap Guys Inc.
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock
Media: Facebook Ads, Social Media

6 Visions - Product Teaser Video

Description: This was a video ad was shot to introduce the 6 Visions cap.
Client: 6 Visions from Inspired Exclusives (The Cap Guys Inc.)
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock
Media: Facebook Ads, Social Media

416 - Toronto - Product Teaser Video

Description: This was a video ad was shot to introduce the 416 - Toronto cap
Client: 416 - Toronto from Inspired Exclusives (The Cap Guys Inc.)
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock
Media: Facebook Ads, Social Media

Hustle T.O. - Product Teaser Video

Description: This was a video ad was shot to introduce the Hustle - T.O. cap
Client: Hustle T.O. from Inspired Exclusives (The Cap Guys Inc.)
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock
Media: Facebook Ads, Social Media

The Doctor Bird - Jamaica - Product Teaser Video

Description: This was a video ad was shot to introduce the Hustle - T.O. cap
Client: The Doctor Bird - Jamaica from Inspired Exclusives (The Cap Guys Inc.)
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Edited: Christopher Rudder
Music: Stock
Media: Facebook Ads, Social Media

Toronto Corporate Run - Video Ad

Description: This was a video ad that ran on the elevator video screens to promote and upcoming running event.
Client: Toronto Corporate Run (Good Times Running Inc.)
Direction: Mark Anthony Rudder & Christopher Rudder
Story Board: Mark Anthony Rudder
Edited: Christopher Rudder
Media: Captivate Elevator Network

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